Selecting a powerful Brand Ambassador or influencer can help your social media marketing campaign go viral in a matter of minutes. It's important to select an ambassador with not only a large social media following, but also someone who is relevant to your target audience. Actors, musicians, athletes and reality TV stars are just a few examples.
In the case study below, Parker McKenna Posey, actress from the hit sitcom "My Wife & Kids" was selected to raise awareness of a new luxury hair extension company, Magie Bleue Virgin Hair Extensions. Check out the powerful results below after the campaign teaser video was posted on Parker's page, the Magie Bleue page and ultimately was picked up on the popular entertainment news and gossip blog "The Shade Room." For more information on creating a viral social media campaign, visit www.avantgardedigi.com or call 301.778.8208.
For more information on Magie Bleue Hair, visit www.magiebleuehair.com.
