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Darise S. Deal

Post Like a BOSS This Holiday Season!


The holidays are a time to relax, take a vacation and spend more time with loved ones. For most of us, that means we have extra time to constantly check our social media pages. For

entrepreneurs, it's a great time to make sure that your social media profiles are up to date. Social media sites inspire interaction between friends by notifying followers when you post content or make updates to your page. Even a small change to your profile can initiate a question from a potential customer or spark a meaningful conversation with a colleague.

Updating your social media during the holidays is a power move that increases engagement to your pages. When you update your social media headline, profile picture, introduction, company information, etc. during major holidays, it's more likely that followers will see the updates and will have time to engage in a conversation with you.

Here are some tips on what to share on social media during the holidays:

  • Post a few pictures. Whether it's a picture of mom's favorite holiday dish, your family volunteering, a baby or a pet, show your followers a more personal side. Keep in mind that pictures with babies and pets typically receive more engagement.

  • Go live. If you're feeling bold, you could even stream live on Facebook, Instagram, or Periscope. Create a video that shows how a particular family recipe is made, or talk about what you're thankful for.

After the holiday season when you get back to business as usual, your followers will be more attentive because you made a personal connection with them. Now you have the stage to share information about the products and services that you offer. For more tips, visit Avant Garde Digital Media online at www.avantgardedigi.com.


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